Google published a help document titled “Manage offers on your Business Profile,” Barry Schwartz of Search Engine Roundtable reported on Friday, November 6, 2026. The page describes discounts, deals, and promotional badges that can attach to a business’s placesheet when customers find it in Google Search.
Offers reach a profile by two routes: an Offers Post the business creates, or deals picked up from social media accounts the profile links to. Google limits the feature to select regions and languages, so many users will not see it. Google had already covered offer data metrics in its Business Profile performance metrics documentation.
The document has five sections: understanding offers, where customers find them, how they get added, how to take down inaccurate or unauthorized partner offers, and how to escalate to Google Support when a provider is unauthorized.
The removal path matters most for multi-location operators. A partner-supplied discount can display under a brand’s name without the owner’s input, so a defined takedown process gives local teams something concrete to follow. Teams in supported regions should check which offers already show on their listings.
Search Engine Roundtable, Barry Schwartz, November 6, 2026.